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Brazil also engages in cultural programming, but with more limited human resources. The size and diversity of the country also presents some challenges for taking cultural events beyond the Brasilia, Rio de Janeiro, and Sao Paolo "triangle." The Mission capitalizes on the Brazilians' knowledge of and respect for traditions in animation, literature, cinema, and music, for example. The promotion of Canada as a diverse and tolerant society also prevails in Brazil's strategy. The promotion of a vibrant francophone population, with many "Latin" affinities, is considered critical. Thus, Francophonie events, in collaboration with the Alliance Française, and other members of the Francophonie have been a key component in their approach.
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