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He is fascinated by the paradigm shifting phenomenon of open and user innovation. In his research, he studies how firms can benefit from user creativity and analyzes success potential, functioning, and effects of methods such as toolkits for user innovation and design, innovation communities, crowdsourcing, lead user analyses etc.
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He is fascinated by the paradigm shifting phenomenon of open and user innovation. In his research, he studies how firms can benefit from user creativity and analyzes success potential, functioning, and effects of methods such as toolkits for user innovation and design, innovation communities, crowdsourcing, lead user analyses etc. Beyond this and more generally, he is interested in the fields of entrepreneurship, innovation management, marketing, behavioral economics and psychology, and prefers working empirically. He believes that rigor alone it is not a sufficient criterion for good academic research. It should be practically relevant as well and should be communicated as clearly as possible. He has cooperated with scholars around the globe in projects that have been funded by EU, FWF, OeNB, Vienna Science and Technology Fund, Volkswagen Stiftung. His research has been published in leading academic journals such as
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