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Highlighting the heritage value of eastern Canada’s historic canal circuit as well as boosting its reputation can potentially attract in equal measure pleasure boaters from Quebec and elsewhere. However, pleasure boaters face various constraints, such as going through the locks of the St. Lawrence Seaway, which are often busy with merchant ships. The reopening of the Lachine Canal to pleasure boating should therefore facilitate travel between the Richelieu and Ottawa river systems. Theme cruises and excursions as well as boat rental constitute other market potentials.
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