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At the same time, the sense of community involvement and mission can be very strong. Whether the motivation is to improve media literacy or simply disseminate the kind of information needed in a small rural community, the work and devotion required to keep an operation of this kind going is impressive. They are probably the greatest beneficiaries of cheaper digital technology made for the consumer market, because they can afford nothing else. On the other hand, technologies like VoD have no bearing, HD is simply unaffordable, and the Internet is seen as a supplement to manage difficult over-the-air conditions.
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