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Vsebina, ki se lahko ustvarja skozi takšno aplikacijo, je široka in tako za informacije, ki jih bi lahko nudil Local app, obstaja več kanalov, med katerimi izbirajo uporabniki. Bližnje konkurenčne možnosti zajemajo aplikacije, kot so Google Maps ali AroundMe, Foursquare, turistične aplikacije kot npr.
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The content created through such an app is broad and there are several channels that users can choose from to get information offered by Local App. Similar competitive options include applications such as Google Maps or AroundMe, Foursquare, tourist applications such as TripAdvisor, and WhatsApp and Facebook as social networks (especially the part with groups). Other substitutes include printed guidebooks, info points and learning about the area through acquaintances or passers-by on the spot. As stated, Local App covers the mentioned branches (local search and social network) and from the two, offers the elements that the team finds to be key for a better experience of visiting or living in a lesser-known place.
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